The top 10 most visited shopping websites in Poland by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | allegro.pl | 74M | −1.1M | ||
| 2 | olx.pl | 36M | −664K | ||
| 3 | mediaexpert.pl | 14M | +581K | ||
| 4 | ceneo.pl | 10M | +1.0M | ||
| 5 | play.google.com | 8.7M | +1.2M | ||
| 6 | ↑3 | biedronka.pl | 6.6M | +1.3M | |
| 7 | ↓1 | o2.pl | 6.5M | −23K | |
| 8 | empik.com | 6.2M | +482K | ||
| 9 | New | euro.com.pl | 5.8M | +908K | |
| 10 | ↓3 | zalando.pl | 5.6M | −537K |
Websites that changed positions within the top 10 rankings in January 2025.
Rank | Website | Change | |
|---|---|---|---|
| 6 | biedronka.pl | ↑3 | |
| 9 | euro.com.pl | ↑2 | |
| 1 | allegro.pl |
Rank | Website | Change | |
|---|---|---|---|
| 10 | zalando.pl | ↓3 | |
| 7 | o2.pl | ↓1 | |
| 1 | allegro.pl |
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